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Step inside my diary

A glimpse into the designers I meet, the stories I collect, and the pieces I fall in love with. One email at a time, straight from the Apartment.

A curated platform spotlighting the best of the Middle East, North Africa, and South Asia, where craftsmanship, culture, and contemporary design meet.

Step Into '7B

Dazzeling Night

The Jewelery Vault

abaya curation

your ramadan shop

The Curator's Diary

My journal exploring the threads between culture, design & identity. — WASSILA

Noon By Noor : The Power of Quiet Confidence
Stories of the designers I fall in love with

Noon By Noor : The Power of Quiet Confidence

  In a world full of noise, Noon By Noor has always been one of those brands that speaks to me softly, yet with a force you can’t ignore.    

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TURABI: A Sculptural Rebellion Rooted in Heritage
Stories of the designers I fall in love with

TURABI: A Sculptural Rebellion Rooted in Heritage

Born from a journey of cultural rediscovery, Turabi is where heritage meets rebellion.It’s a brand shaped by distance, identity, and the desire to reclaim one’s roots through bold self-expression. ...

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Printemps Haussmann, Again: A Little Dream of Mine
Notes from my everyday world

Printemps Haussmann, Again: A Little Dream of Mine

We’re back at Printemps Haussmann Paris.For the second time.And honestly… I still can’t believe it.  

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